Learn how to automate Lob with Pabbly Connect. This tutorial covers step-by-step integration for sending postcards and notifications. Streamline your workflow, save valuable time, and eliminate repetitive tasks through powerful automation capabilities.

Watch Step By Step Video Tutorial Below


1. Understanding Lob for Automation

The primary keyword in this section is Lob. Lob is a platform that automates sending physical mail like postcards, letters, and checks through an API. It simplifies the process of direct mail campaigns for businesses and individuals alike.

Using Lob, you can manage your mailing needs efficiently, saving time and effort while reaching your audience effectively. This automation is crucial for businesses looking to streamline their mailing processes.


2. Connecting Lob with Pabbly Connect

To connect your Lob account with Pabbly Connect, you need to set up a webhook. This integration allows you to automate tasks based on specific events in your Lob account. Begin by selecting Lob as your trigger application.

  • Log in to your Pabbly Connect account.
  • Select Lob as the trigger application.
  • Choose the trigger event, such as ‘Create Postcard.’

After selecting the trigger, you will receive a webhook URL from Pabbly Connect. This URL will be used in your Lob account to capture the data whenever a new postcard is created.


3. Creating a Webhook in Lob

To create a webhook in your Lob account, you need to navigate to the webhooks section. This is where you will input the webhook URL provided by Pabbly Connect.

Follow these steps to set up the webhook:

  • Go to your Lob dashboard and find the webhooks section.
  • Click on ‘Create New Webhook’.
  • Enter the webhook URL from Pabbly Connect.
  • Select the event type, such as ‘Postcard Created.’

Once you have entered all the required information, save the webhook. This step ensures that whenever a new postcard is created, the information will be sent to Pabbly Connect.


4. Testing the Integration

After setting up the webhook, it’s essential to test the integration between Lob and Pabbly Connect. This ensures that the automation works as expected.

To test the integration, create a test postcard in your Lob account. Ensure you fill in all the necessary details accurately. Once the postcard is created, you should see a response in your Pabbly Connect workflow.

Verify that the response includes all the relevant postcard details, such as:

Postcard ID Recipient Address Sender Address

If the details are captured correctly, your integration is successful. You can now proceed to set up further actions based on this trigger.


Conclusion

In this tutorial, we covered how to integrate Lob with Pabbly Connect to automate postcard sending. By following these steps, you can streamline your mailing processes and enhance your marketing efforts effectively.

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