Automate Zoho Campaigns Subscriber Updates from LinkedIn Lead Gen Forms Using Pabbly Connect

Learn how to automate adding or updating subscribers in Zoho Campaigns from LinkedIn Lead Gen Forms using Pabbly Connect in this step-by-step tutorial. Revolutionize your productivity approach with just a few strategic clicks. Uncover professional methods for connecting applications and creating workflows that reclaim hours of your week.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To begin automating subscriber updates in Zoho Campaigns from LinkedIn Lead Gen Forms, first access Pabbly Connect. Open your web browser and navigate to the Pabbly Connect homepage by entering the URL.

If you already have an account, simply click on ‘Sign In’. For new users, select ‘Sign Up for Free’ to create an account and receive 100 free tasks monthly to explore the software. Once logged in, you’ll be directed to the dashboard where you can manage your workflows.

2. Creating a New Workflow in Pabbly Connect

Next, create a new workflow in Pabbly Connect to set up the integration between LinkedIn Lead Gen Forms and Zoho Campaigns. Click on the ‘Create Workflow’ button and name your workflow, such as ‘Add or Update Zoho Campaign Subscriber from LinkedIn Lead Gen Forms’.

• Select the folder where you want to save this workflow.
• Click on ‘Create’ to proceed.

Once created, you will see a blank workflow with two main sections: Trigger and Action. The Trigger is the event that starts the workflow, while the Action is what happens in response to that trigger. In this case, the trigger will be a new lead submission from LinkedIn Lead Gen Forms, and the action will be adding that lead to Zoho Campaigns.

3. Setting Up the Trigger for LinkedIn Lead Gen Forms

In this step, configure the trigger by selecting LinkedIn Lead Gen Forms as the application. Choose the event ‘New Lead Gen Form Response’ to capture responses when a lead submits the form. Click on ‘Connect’ to establish a connection between LinkedIn Lead Gen Forms and Pabbly Connect.

Once connected, select the specific LinkedIn account and the lead gen form you want to use. After refreshing the fields, you will see your available forms. Choose the desired form and click on ‘Save and Send Test Request’. Remember, LinkedIn has a 10-minute polling time, so responses will be captured accordingly.

4. Setting Up the Action to Add or Update Subscribers in Zoho Campaigns

After successfully capturing the lead response, it’s time to set up the action in Pabbly Connect. Select Zoho Campaigns as the action application. Choose the event ‘Add or Update Subscriber’ to ensure that new leads are added to your subscriber list or updated if they already exist.

To connect Zoho Campaigns, click on ‘Connect’ and provide the necessary domain from your Zoho Campaigns account. Once authorized, select the list where you want to add the subscriber. You can create a new list if needed or select an existing one. Make sure to map the fields correctly, such as email, first name, last name, and company name, to automate the process for each new lead.

• Map the email address dynamically using the response from LinkedIn.
• Ensure all relevant fields are mapped to automate the subscriber addition.

Click on ‘Save and Send Test Request’ to finalize the setup. A confirmation email will be sent to the subscriber’s email address for verification. Once confirmed, the contact will appear in your Zoho Campaigns list.

5. Verifying the Integration Between LinkedIn and Zoho Campaigns

Finally, verify that the integration between LinkedIn Lead Gen Forms and Zoho Campaigns is working correctly through Pabbly Connect. After completing the setup, submit a test lead through your LinkedIn form. Once submitted, check your Zoho Campaigns account to see if the new contact has been added successfully.

If everything is set up correctly, the new lead should appear in your specified list with all the mapped details. This automation allows for seamless communication with potential clients and enhances your marketing efforts by ensuring timely follow-ups.

Each time a new lead submits the form, the process will automatically add or update their information in Zoho Campaigns, streamlining your lead management process and improving efficiency.

Conclusion

In this tutorial, we demonstrated how to automate adding or updating subscribers in Zoho Campaigns using Pabbly Connect from LinkedIn Lead Gen Forms. This integration simplifies your lead management and enhances your marketing strategy effectively.