Learn how to automate the integration of IndiaMart leads into Google Sheets using Pabbly Connect. Follow our step-by-step tutorial for seamless automation. Learn to create powerful connections between your critical applications without requiring specialized programming knowledge or extensive technical background.

Watch Step By Step Video Tutorial Below


1. Setting Up Pabbly Connect for Automation

To automate the process of adding IndiaMart leads to Google Sheets, you will first need to set up Pabbly Connect. Begin by signing up for a free account on the Pabbly Connect website. This process is straightforward and takes only a couple of minutes.

Once you are logged into your Pabbly Connect dashboard, you will need to create a new workflow. Click on the ‘Create Workflow’ button and name it, for instance, ‘IndiaMart to Google Sheets.’ This name can be customized to fit your preferences. Select the appropriate folder for your workflow and click on ‘Create’ to proceed.


2. Setting Up the Trigger for IndiaMart

After creating the workflow in Pabbly Connect, it’s time to set up the trigger. The trigger will be linked to your IndiaMart account, so that whenever a new lead is generated, Pabbly Connect will capture this event. In the trigger window, search for IndiaMart and select it.

Next, choose the trigger event as ‘New Leads’. Pabbly Connect will provide a webhook URL that you need to add to your IndiaMart account. Follow these steps to do so:

  • Navigate to your IndiaMart account and go to Lead Manager.
  • Click on the three bars and select Import/Export Leads.
  • Select Push APIs and choose ‘Other’ as the source.
  • Paste the webhook URL from Pabbly Connect into the Webhook Listen URL field.

After saving the details, you will be prompted to verify your account with an OTP sent to your registered number. Once verified, the webhook will be active, and Pabbly Connect will be ready to receive lead information.


3. Generating a Test Lead in IndiaMart

To ensure that everything is functioning correctly, you need to generate a test lead in your IndiaMart account. This step is crucial for Pabbly Connect to capture the lead details. Open your IndiaMart profile in an incognito tab and search for your business. using Pabbly Connect

Once you find your product, click on the ‘Contact Supplier’ button. Enter your mobile number and requirement details, such as the quantity of products needed. You will also need to provide a dummy GST number. After submitting this information, Pabbly Connect will capture the lead details automatically.


4. Setting Up Google Sheets as the Action Step

Now that you have successfully captured the lead in Pabbly Connect, the next step is to set Google Sheets as the action app. In the action window, search for Google Sheets and select it. Choose the action event as ‘Add New Row’ to add the lead details to your spreadsheet.

Connect your Google Sheets account by clicking on ‘Sign in with Google’. After selecting your account, grant the necessary permissions. Then, choose the specific spreadsheet where you want to add the leads. For instance, select the spreadsheet named ‘IndiaMart Leads’ and choose the sheet (e.g., Sheet1) to store the data.

  • Map the fields from the lead information captured in Pabbly Connect to the corresponding columns in Google Sheets.
  • Ensure that you include the name, email, contact number, product name, and any other relevant details.

After mapping all necessary fields, click on ‘Save and Send Test Request’ to verify that the integration works correctly. You should see the lead details reflected in your Google Sheets.


5. Conclusion: Automating Your Lead Management

By following these steps, you have successfully set up an automation that adds new IndiaMart leads to Google Sheets using Pabbly Connect. This integration allows for efficient lead management, ensuring that all inquiries are captured in real-time without manual input.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.

With Pabbly Connect, you can streamline your business processes and focus on what matters most—growing your firecracker business. Enjoy the benefits of automation and make lead tracking easier than ever!